Domain Seller Sedo Posts Record Sales for July: Guess Who Is on Top

Domain Seller Sedo Posts Record Sales for July: Guess Who Is on Top

Germany-based domain marketplace Sedo posted a record $58 million USD in sales in July, with travel-related domains making a notable rebound.

The ten highest sales of the month included domains for Expedia, VRBO, and Booking.com, among others, reflecting a rebound in travel searches, bookings, and related domain inquiries. Internet travel bookings are expected to generate around $818 billion USD by the end of 2022.

According to Sedo, the domain market shows signs of turning away from short-term hype driven by the pandemic and toward long-term growth driven by sustainable business models. In a release, Sedo CEO Tobias Flaitz states:

"The travel domain market is back with a bang. Not only have travel domains recovered in value, but we have also seen a significant uptick in sales volumes and new interests from investors…The strongest sales reflect the new realities of post-pandemic travel — online, localized, and flexible bookings."

Sedo's top sales across all categories in July include:

Domain Sales for July 2022

  1. Expdia.com: $800,000 USD to an end user
  2. VRBO.com: $500,000 USD to an end user
  3. Booking.org: $200,000 USD to an investor
  4. DCOR.com: $150,000 USD to an investor
  5. INS.com: $125,000 USD to an investor
  6. YQ.com: $100,000 USD to an investor
  7. DRI.com: $85,000 USD to an investor
  8. COTL.com: $80,000 USD to an end user
  9. FOOD.com: $75,000 USD to an investor
  10. REI.market: $70,000 USD to an investor

Sedo reports overall sales increased by 15% compared to June and by 47% compared to July 2021. The average sales price was $18,369 USD, a 4% increase from June and a 23% increase year-over-year.

"The overall growth in our industry is being driven by well-established domain investors, while the speculative investor is still on the sidelines…The domain market shows signs of turning away from short-term hype driven by the pandemic and toward long-term growth driven by sustainable business models," said Flaitz.

About Sedo

Sedo is a domain marketplace and domain parking platform that connects domain buyers and sellers globally. According to Sedo's website, the company has brokered the sale of over 23 million domains.

The company is headquartered in Cologne, Germany, with offices in Safiental (Switzerland), Waltham (USA), and Tokyo (Japan). In addition to the domain marketplace, Sedo also offers a domain parking platform, which enables domain owners to earn money by displaying advertising on their domains.

The company's managed services include domain brokerage, marketing, and sales services for clients, including large corporations, domain investors, and founders.